What i do

My professional background and multidisciplinary experience allow me to develop innovative and complex projects, combining creative vision, technical expertise and tailored solutions for luxury brands.

I specialize in 3D design and creative engineering for luxury retail, supporting international premium brands throughout the entire development process — from creative concept to production-ready execution.

My work focuses on delivering visually impactful, technically feasible and scalable retail solutions aligned with global brand standards.

I develop creative concepts and visual narratives for luxury retail spaces, translating brand identity into window displays, showcases and in-store installations.

Each project is conceived to ensure consistency across flagship stores, department stores and global retail rollouts, while respecting technical, production and brand constraints.

I translate creative ideas into production-ready solutions by combining design vision with strong engineering expertise.
My work includes material selection, structural planning, fabrication logic and technical documentation, working closely with suppliers and manufacturers to ensure feasibility, durability and luxury-grade quality.

I design and engineer window displays, permanent merchandising systems, POP materials and custom retail installations, balancing strong visual impact with production constraints, budgets, timelines and brand guidelines.

My approach combines creativity, engineering precision and production awareness to deliver retail solutions that are visually strong, technically sound and ready for global deployment.

I use advanced 3D design to develop retail concepts, displays and installations, producing photorealistic renders, technical layouts and visual assets for seasonal campaigns and global rollouts.
3D is a key tool to validate design intent, materials and structural solutions before production.

I design and develop custom websites and digital content to support retail projects, brand communication and in-store digital experiences, ensuring visual coherence between physical and digital environments.

I create video and motion content for retail spaces, product storytelling and in-store communication, integrating digital visuals with physical installations and retail environments.