10.2014
GUCCI
GUCCI Showcase 1 Semester 2015 HAVANA
30 years old; sophisticated and trend setter men and/or women which are looking for eyewear traditional touch without forget Gucci attitude.
Guarantee an impactful communication campaign to enhance the most representative and important concept [“THE RIVETS”] at key point of sales.
- To communicate the new stylistic direction of Gucci creative director;
- To convey the havana story of Gucci SS15 eyewear collection;
- To guarantee consistency and coherency between advertising campaign moods, special dedicated video and shot styles;